Grocers often spend countless time and resources researching to know how you shop and then may use this data to get you to buy more. I’ve figured out some of these tactics — you may want to read them before you shop so you don’t fall victim to spending more than you intended.
1. Purchase Limits
Many retailers will place limits on products, noting how many each customer is allowed to purchase. Some times, these products are not on sale, they just add limit wording to the signage. When people see this, they may think there is a limit on the purchase because it must be a hot product. This could make them feel like “if this is a hot product, then I should buy it so that I don’t miss out”.
See this week’s online circular ads
Money-Saving Tip: Only purchase the items you have on your list. You should also check the original price of the item before you buy to make sure that it really is on sale and a good deal, not just a marketing ploy to get you to spend money.
2. The Upper & Lower Shelves
The most expensive products are typically placed on the store shelves which are at eye level. Most people are in a hurry and will purchase what is right in front of them. If you look up and down the shelves, you can often find store brands and other brands, which are usually less expensive.
Money-Saving Tip: Scan up and down all shelving to compare items and help ensure you are getting the (continue reading at NewsChannel5)